NOVA PARK - Building the future

Nova Park is the project of industrial park, developed by the company Skanska for companies opening or expanding business sites in Saint-Petersburg. Brand Power Generator became the main partner in the promotion of the project in Saint-Petersburg.

What we did:

Brand name

We created the brand name Nova Park to provide maximum semantic understanding for both russian and english languages.


Simple logo with the usage of Skanska corporate typeface Skanska Sans.

Advertising campaign

Ads in specialized editions: White Nights Special, Building magazine, City catalogue, The St.-Petersburg Times Real Estate Supplement, Investor handbook. Informational booklet, OOH.